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Seen Presents appoints Alex Smith as head of operations

Global brand experience agency, Seen Presents, has announced the appointment of Alex Smith as its first head of operations, strengthening its senior leadership team.

Seen Presents partners with Peroni to bring Italian-inspired installation to Covent Garden

Premium lager brand, Peroni Nastro Azzurro, in partnership with brand experience agency Seen Presents, has today launched, Il Fresco di Peroni, an Italian Renaissance-inspired

Nteractive expands New Balance partnership with multi-touchpoint London Marathon delivery

Experiential event specialists Nteractive has continued its partnership with New Balance for the 2026 London Marathon, marking over a decade of collaboration. Beginning Wednesday,

Goho to host two men’s mental health walks this May

This May, PR, events and digital marketing agency Goho is hosting two men’s mental health walks. The sessions are designed to be a safe

CASE STUDY: Warner Bros Discovery, The Art of Investigation

Created by Boston Experiential Group (BEG) for Warner Bros. Discovery, The Art of Investigation transformed Variety’s True Crime Summit into an immersive brand world

The 70%: Lottie Bartlett

Women make up 77% of the global events workforce, yet hold only 16% of leadership roles. The imbalance is well known, but the women

Independent agency Ammunition makes European debut with Uncensored CMO Event

On April 21, independent agency Ammunition made its European debut, taking over Outernet London, timed to coincide with the Uncensored CMO event attended by

Illusion expands, with an acquisition, hires and larger London base

Experiential production company Illusion has expanded – making a fresh acquisition, new senior hires and establishing a larger base in south-east London. The company

Opus Agency launches new identity and brand philosophy

Opus Agency has launched Outrun Ordinary, a new brand identity and positioning. The agency says event formats have become repetitive and that audiences now

Heap + Stacks unveils new report mapping the impact of colour on this seasons brand activations

Experiential agency, Heaps + Stacks, has announced the launch of its latest trend report, The Colour Index. As specialists in creating brand experiences, they

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