Communications agency mcm creative has appointed Alex Milligan as managing director, as part of a new leadership structure in its 25th year.
Alex Milligan has been the agency’s financial director for the past five years. He’ll lead the business alongside a new executive leadership team made up of Natalie Allen, director of client services; Hugo Dawson, director of strategy and content; and Rob Morrison, client engagement director. All four will join the mcm main board.
Nicky Milligan, who has been managing director for 15 years, moves into the role of CEO and stays on the board. The board will continue to report to Neil Crespin, who founded the agency and is its chairman.
Natalie Allen joined mcm in June, and has a background in senior agency and client roles. Rob Morrison was already at the agency, and spoke at the AI and creative industries event mcm hosted with PwC in March.
Alex Milligan said: “We’re at a point where there’s real momentum in the business and permission to think bigger – about the kind of agency we want to be, the work we want to be known for and where we choose to invest our energy and ambition.”
Neil Crespin said: “When you start a business, you don’t spend much time imagining what it might look like 25 years later. You concentrate on doing great work, looking after your clients and building something people want to be part of.”