Latest December 4, 2025

Meet the agency behind the activation: House of Wella by Identity Global

In this series, features and series developer Heather Nicholls takes you behind the scenes of some of the most compelling brand activations and events.

Brands at Work bolsters global team with strategic UK and US hires

Global creative communications and events agency, Brands at Work, has announced two key hires in its UK and US teams. Kerry Whewell, is joining

New chair and officers elected for All-Party parliamentary group for events

The All-Party Parliamentary Group for Events (APPG) has confirmed Martin Rhodes, Labour MP for Glasgow North as its new chair following its Extraordinary General Meeting (EGM) on

Encore acquires global brand experience agency FIRST

Global event tech and production company Encore has announced the acquisition of FIRST, an event marketing and brand experience agency. The acquisition expands Encore’s

Havas Play acquires experiential agency Bearded Kitten

Havas has acquired experiential agency experiential agency Bearded Kitten. Bearded Kitten currently works closely with brands such as Netflix, Unilever, L’Oreal and Twitch, as

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