How we measure event performance is changing, says ICE research
Events are being measured by metrics such as brand awareness and future behaviour, as well as attendance numbers and ROI
UK planners are organising more and larger events, says Cvent study
The report surveyed nearly 500 UK event professionals, and asked them how they source venues
American Express M&E report dives deep into maximising the event experience
The report showcases how to work with smaller budgets to still meet event objectives
Global hotel rates predicted to rise in Hotel Monitor 2020 report
London is predicted to see a small rate rise of 1% in 2020, while other key cities are
Half of business travellers report ‘mishaps’ but not put off from chasing experiences
More than half of business travellers have experienced a mishap while on the road for work in the last year, says GBTA research
Sustainability a top priority in ‘Meeting Room of the Future’ report
Ethical operations, experiences, food waste and cyber security were among key topics in the report
Event apps are struggling to measure ROI, says new research
A study by Eventsforce found that event apps are still facing difficulties in measuring ROI and low adoption rates
UK events industry emits 1.2bn kg of CO2e every year, says report
A new report examining the environmental impact of the UK events industry has been released, ahead of World Environment Day on 5 June
New study reveals majority of events are still struggling with GDPR
A new research study from Eventsforce has found that 90% of event planners are still facing a number of challenges meeting GDPR requirements
Exhibitors failing to capitalise on interactions with prospects, according to Cvent research
New research from event technology provider Cvent reveals that overly assertive sales teams and generic sales pitches lead to millions in lost business opportunities
