The Opus Group’s complete agency network has now achieved ISO 20121 certification, the international standard for sustainable event management.
With Opus Agency and MAS joining Verve in earning this certification, all three agencies within The Opus Group network now deliver certified sustainable event management services.
With brands increasingly relying on international agency networks to deliver complex global programs, the shared certification provides peace of mind and a competitive edge.
This unified commitment provides consistent, high-quality, sustainable practices across our entire network.
Benefits for clients and partners
- Reduced environmental impact on a global scale through smarter resource management
- Increased consistency across global programs through shared standards
- Enhanced brand reputation by aligning with certified sustainable practices
- Potential cost savings through operational efficiency
- Positive community impact and long-term legacy building
- Alignment with sustainability expectations and requirements
- Long-term commitment to sustainability through continuous measurement and improvement
Kim Kopetz, president and CEO, of The Opus Group said: “Today’s most influential organisations understand that sustainability is more than a company value or vanity metric.”
He added: “Operating ethically and sustainably is a competitive advantage in today’s global business environment. With ISO 20121 certification across our entire agency network, The Opus Group is positioned to help global brands meet rising expectations with consistency, credibility, and creativity.”
Robert Bartolucci, ESG director at The Opus Group added: “As event professionals, every decision we make, from creative concepting to post-event waste management, has ripple effects that determine how we show up for our future planet. Verve has led this space for over a decade, and now having all three agencies ISO 20121 certified means we can deliver on this responsibility consistently across our entire network.”