B2B marketing and event industry PR specialists Electric Cat has announced onboarding its 65th client, marking a milestone in the company’s third year of trading. The agency notes latest additions to its roster include The Arena Group, Vento Insurance, Premier Events and Saward Marketing & Events, as it forecasts its financial year-end is set to be the most successful to date with double last year’s turnover.
Alongside creative marketing services, Electric Cat now offers business development and sales enablement as part of its expanded offering. The agency claims to operate a unique model – no retained clients, lengthy contracts, transparent pricing, and live timesheets – that would appear to be producing results, with the agency saying that a quarter of its ongoing partners are more than doubling their investment.
Managing director Cat Kevern, comments: “Onboarding our 65th client is a huge milestone – especially when that client is a company of the scale of Arena Group operating globally. It shows just how far Electric Cat has come and the level of trust we’ve earned in the industry. To be on track to double our turnover this year is an incredible achievement, and it’s down to the brilliant team who make Electric Cat what it is.”
Eloise Newing, account director, adds: “We’re seeing PR make a real comeback because AI is transforming the way people buy – buyers are turning to AI search engines such as ChatGPT to find suppliers. That means if your business isn’t showing up consistently across multiple channels, you’re losing to competitors. Marketing isn’t a nice-to-have – it’s essential. Brands are realising that in a world driven by algorithms and automation, it’s human connection and authentic storytelling that cut through.”
Learn more at www.electriccat.co.