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Leanna Bladen

The Eastside Rooms appoints new director of sales and marketing

The Eastside Rooms, a conference and events venue located in Birmingham, has announced the appointment of Leanne Bladen as its director of sales and marketing.

Bladen will join Matt Huddart, regional general manager and David Chrimes, director of operations. Bladen is the latest addition to the venues senior management team, and she will be leading the sales and marketing strategy for the new space.

She previously worked at Carden Park and Q-Hotels as its director of sales, InterContinental Hotels Group as its sales manager and Moddershall Oaks Country Spa Retreat as its head of sales. Overall, Bladen has more than eight years of experience within the industry.

Bladen said: “I’m both delighted and proud to be presented with the opportunity to join the Eastside Rooms as director of sales and marketing. The role represents a challenge that I am greatly looking forward to and comes at a great time for the brand. The Eastside Rooms is a fresh and exciting concept and I look forward to growing the business further with the team.

“The city of Birminhgam is expanding exponentially and the timing of the Eastside Rooms couldn’t be better. It’s a brand that is contemporary, but also influenced by the culture that surrounds it and I can’t wait to see what the future holds”.

Huddart adds: We are thrilled to be welcoming Leanne to the Eastside Rooms to oversee sales and marketing. Her extensive knowledge of the industry and her personal and technical qualities will be a great benefit to the management board, and I am confident she will make a fantastic contribution in an area which supports our vision.

“The appointment of a sales and marketing director represents a key part of our overall strategy to provide a strong customer focus. I look forward to working closely with Leanne to take our values and service to the next level."