Creative communications group DRPG has completed its 45th CSR project during its 45th anniversary year.
The milestone was marked with a Christmas event for families supported by the Grace Kelly Childhood Cancer Trust.
The event took place at DRPG’s Hartlebury headquarters in Worcestershire. DRPG’s Studio 212 was converted into an après-ski themed winter setting, which was designed and built by the company’s internal team, featuring winter scenery, alpine styling and activity zones for children and families.
The space first hosted DRPG employees’ children for a Christmas party, before reopening on Sunday 14 December for charity guests. More than 100 young cancer patients and their families attended.
The programme included live entertainment, winter-themed games, reindeer and a visit to Santa’s grotto, where each child received a personalised gift.
Sarah Tarry, family support manager at the Grace Kelly Childhood Cancer Trust, said: “This day is all about bringing the families together. They absolutely love it and it really does help the children forget about everything they are going through and have some fun.”
DRPG staff volunteered throughout the event to deliver the experience.
Dale Parmenter, ceo of DRPG, said, “This year’s après-ski theme brought a heart-warming sense of adventure and togetherness to a community that means so much to us. Our partnership with Grace Kelly has grown over many years, and every time we collaborate, we’re committed to creating something truly special.”
He added: “What makes this event even more meaningful is that it marks our 45th CSR project, which we committed to achieve in our 45th year, a milestone we’re incredibly proud to celebrate. From major initiatives like the Source to Sea challenge completed by myself and the marketing team, to colleagues across the business taking part in Races for Life, to our Stage and Scenic team supporting the regeneration of a local bike park and our ongoing food bank donation drives, each project reflects our belief that great experiences should create lasting, positive impact. Ending the year with this celebration is the perfect reminder of why we do what we do.”
