Amadeus bags award
The ICC’s in-house caterer, Amadeus, has been awarded the ‘Health and Nutrition’ award at Cateys 2018, which celebrates excellence across the foodservice and catering industry.
The award was presented to Craig Hancox, catering general manager of the ICC, Simon Hellier, executive chef at the ICC and Wayne Hall, catering operations manager, in recognition of the team’s achievements for its work with education charity Food For The Brain.
Working with the charity – which promotes the importance of nutrition in mental health and well-being – the team recently took a progressive step to introduce delicious new conference ‘Focus Food’ menus to the ICC, specifically designed to support delegates remain alert, productive and engaged throughout the day.
In the last 12 months, nearly 5,000 have sampled the accredited ‘Focus Food’ menu – each course is served at the time considered best for boosting performance and concentration, while portion sizes are controlled so calorie intake is appropriate for that time of day.
Kathryn James, managing director of the NEC Group Conventions and Exhibitions said: “This is a huge achievement for both Amadeus and ICC as we strive to continue to deliver a world-class service to our customers’ and it is a testament to the hard work from everyone involved across all the teams.
“As we move forward we will continue to invest in the training for all teams supported by Food For The Brain, and, following the success of the initiative, we are exploring other opportunities to provide nutritional menus.”
Kevin Watson, managing director at Amadeus, added: “Winning this accolade is testament to the team’s hard work and commitment to innovation within the area of conference and events catering.
“At Amadeus, we like to push the boundaries – the development of the ‘Focus Food’ menu is a real differentiator for event bookers within the conference industry.
“So far the menu has attracted custom from many clients, in particular – but not limited to – organisations linked to the health care sector who are primarily motivated by the health message associated with the ‘Focus Food’ menu. Due to the success of the menu at the ICC, Amadeus is now working with other conferencing venues within its portfolio to achieve the accreditation.”
The ICC became the first conference centre in the UK to gain ‘Food for the Brain’ accreditation in early 2017 following the introduction of the menus, and has gained the accreditation for a second consecutive year in 2018.