New GM for Sheffield International Venues
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Sheffield International Venues (SIV) has recruited a new GM of events.
Dominic Stokes takes up the role following five years as GM of Sheffield City Hall, where he was responsible for the reopening of the venue following a two year closure and £12m refurbishment.
Stokes will concentrate on positioning SIV and its venues, including City Hall, Sheffield Ponds Forge, the English Institute of Sport - Sheffield (EIS Sheffield) and Don Valley Stadium, as the first choice for live events in the Yorkshire area.
“Events have an important role to play in the local economy. Over the course of the financial year 2009-2010, SIV was responsible for fuelling an estimated £12m back into the South Yorkshire’s business economy,” says Stokes.
“My new role will be to continue to attract key business to Sheffield and maximise every opportunity to showcase the city and its venues as a top destination,” he adds.
SIV’s chief executive, Steve Brailey, adds: “We, along with many other companies, are facing a challenging trading future and while we must continue to reduce costs where possible, we must also generate new business. Dom’s new role should enable us to focus on attracting more business and entertainment events.”
23 Aug 10
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