MPI launches project in Vancouver to measure value of meetings

Share article:	Tweet

Meeting Professionals International (MPI) has launched a new research project in conjunction with research company Association Insights, to measure the business value of meetings.

The ‘Business Value of Meetings’ campaign was launched at MPI’s World Education Congress in Vancouver (25 July). The findings of the research are to be presented by MPI at The Americas Meetings and Events Exhibition (AIBTM), organised by Reed Travel Exhibitions, and to take place in Baltimore in June 2011.

“This research product will be a culmination of our extensive, multi-tiered approach to studying and understanding the appreciable business value of meetings,” says MPI vice-president of knowledge, Vicki Hawarden.

26 July 10

Kenes Group appoints new COO International event organiser and management company Kenes Group has appointed Luc Hendrickx as its new Chief Operating Operator (COO). ...read more
Merlin Events’ It’s Your Party attracts Via Europe and Omincon Europe More than 200 event industry professionals, including representatives from Visa Europe, Conran, Omincon Europe, Melon and Chillisauce attended Merlin Event’s new... ...read more
Event Production Awards recognise Etherlive and Arena Group The Event Production Awards claimed over 500 guests at Hilton Park Lane, 1... ...read more
Welsh Tories’ conference cancellation costs Llandudno dear The Welsh Conservative leader was one of many who lost their hotel deposit in Llandudno as the party cancelled its conference, which had been due to kick off in the... ...read more
International Confex announces Association Day UBM Live, organiser of International Confex, has unveiled an ‘Association Day’ educational conference aimed specifically at buyers and planners of association... ...read more