£800,000 racecourse refurb delivers best season for Sodexo

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Sodexo Prestige Venues & Events has reported its best season yet at Hamilton Park Racecourse as the number of hospitality guests increased by 10% following the venue’s £800,000 refurbishment earlier this year.

Brian Martin, general manager for Sodexo Prestige Venues & Events at Hamilton Park Racecourse, said that the transformation of the prestigious sports and entertainment venue has proved to be a great success with customers

“There’s no doubt that the extensive refurbishment of the racecourse facilities make it more attractive for visitors to enjoy a day at the races. There is now a wider choice of places to eat and drink with the introduction of The Hill, a new upmarket bar and eatery in what was previously the Conservatory Café, which offers a mouth-watering range of fresh food. With its stunning views across the parade ring, The Hill is proving popular with diners who enjoy top quality locally sourced dishes.

Martin added that the refreshed menu and significant improvement in facilities has also been good for private event business.

“We’ve seen a rise in revenues at all the bars and restaurant on figures from the previous season, with The Hill’s revenue going up by 232% and overall seated covers by 82%. For the 7,000 plus people booked into the Duke’s restaurant, customer satisfaction was 99% positive. More importantly queuing times at the bars is now under five minutes. Our relationship with the racecourse continues to go from strength to strength and we recently extended our partnership with them for a further ten years.”

Martin Fullard

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Martin Fullard

Martin Fullard: journalist, presenter, producer. Martin is the Deputy Editor at Conference News and Conference & Meetings World magazines. He leads the digital channels on Mash Media’s Conference Division as well as heading up Mash TV. He is formerly a web editor at a national newspaper in the Middle East and motoring journalist.

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