The O2 and The SSE Arena, Wembley create joint sales force

No Comment Yet

AEG Europe, operator of The O2 and The SSE Arena, Wembley, is encouraging both venues to work together to maximise the corporate event potential of both.

Becci Thomson, head of corporate sales at The O2 and Jo Peplow-Revell, event sales coordinator at The O2, will cross-refer business where appropriate.

Both the O2 and The SSE Arena, Wembley have hosted some of the biggest entertainment and corporate events over the years. The O2 has been home to The BRIT Awards and the National Television Awards for the last seven and eight years respectively, while the SSE Arena, Wembley is regularly used for the X Factor auditions and recently hosted the MTV EMAs.

Thomson says: “It’s an exciting time for us as we look to grow the reputation of both venues as the go-to destinations for high-profile events. Now, as sister venues, it provides an unrivalled opportunity for us to cross-refer business and enhance the experience and opportunities we can offer clients.”

The O2 has a range of spaces on offer for large and small events including the 21,000 capacity arena; the American Express Invites Lounge; Building Six, a 3,000 capacity blank canvas space with an outdoor terrace and Indigo at The O2, a live performance space for up to 2,500. It is also home to an 11-screen Cineworld complex and 26 bars and restaurants.

The SSE Arena, Wembley’s flat floor main space can host a fully seated conference for up to 12,500 and also offers more intimate formats within the arena.

Paul Colston

Author

Paul Colston

Managing Editor, Conference News & Conference & Meetings World.

Up Next

Related Posts

banner