On the 21 September the East of England Arena and Events Centre (EEAEC), alongside their catering partner Amadeus, organised a FAM trip.
The purpose of the trip was to showcase the refurbishments made at the venue and the new catering opportunities on offer based upon the partnership with Amadeus. The EEAEC has recently been the subject of over £4.5m of investment in refurbishing its infrastructure for exhibitions, conferencing and banqueting. The partnership with Amadeus now brings its F&B offering into line with the fabric of the venue.
Over 50 people attended from local and regional businesses, charities, members of the city council and a number of local figures in commerce and industry, clearly intended to position the venue as the gateway to the East of England, an economically prosperous region that has a mix of high tech industries such as biosciences and a thriving food production economy.
During the day visitors were able to review all of the conference and meeting rooms, which included the newly refurbished Peterborough Suite and Cambridge suite, 400sqm and 600sqm respectively.