AccorHotels announces opening of landmark London venue

AccorHotels has announced the opening of its new flagship Novotel in London’s Canary Wharf to guests. The hotel, which represents a £90m investment from AccorHotels, is situated at 40 Marsh Street and at 127 metres high is one of the tallest buildings in the area, with 360 degree views of London taking in sights including The Shard, the Olympic Park and Greenwich Park.

Located in one of the capital’s most important business districts, the hotel has been designed with a significant focus on the needs of organisations seeking venues for meetings, conferences and events. It boasts nine meeting rooms, each individually designed around the commodities brought in from the Canary Islands.

The West India Room makes use of dark woods, brass and glass for a quiet space, and has glass cylinder pendant lights by Rothchild and Bickers. The East India Room is complete with rope settee and an automated dark wooded u-shaped table.

The Crate Room features crates covering the walls and ceiling, nodding to the containers which carried goods here in the past and the Log Room includes rope feature lights.

Other rooms are designed around and named after the goods from the islands which used to come into this port such as tobacco, rum, spices and coffee. The Rum Room has walls lined with rum barrels and glass bottles and The Spice Room has soft seats in reds and burgundies. The Coffee Room is filled with coffee bags to form a u-shaped sofa and walls lined with coffee tin panels. Crowning off these luxury items of the day is the Silk Room, complete with oval table, dark green curtains and glass chandelier.

Novotel Canary Wharf has 313 rooms including 26 individually-designed suites and also boasts a unique food and beverage offering. Visitors can enjoy amazing views of London from the top floors at the ultra-modern Bokan 37 restaurant, Bokan 38 bar and Bokan 39 roof terrace, which are set to be destination venues in their own right. A coffee shop, Canary Coffee, on the ground floor has been developed to serve the needs of the local working population as much hotel guests.

Thomas Dubaere, managing director, AccorHotels UK and Ireland: “Canary Wharf will be the flagship Novotel for AccorHotels UK & Ireland and is not a place for normal meetings and events. It will provide superior meeting and event spaces at the heart of one of London’s most dynamic business districts as well as providing a great new hotel, bar, restaurant and roof terrace with amazing food, drinks and views.”

Martin Fullard


Martin Fullard

Martin Fullard: journalist, presenter, producer. Martin is the Deputy Editor at Conference News and Conference & Meetings World magazines. He leads the digital channels on Mash Media’s Conference Division as well as heading up Mash TV. He is formerly a web editor at a national newspaper in the Middle East and motoring journalist.

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