Event software company CadmiumCD has agreed a partnership with the Associations World Congress, as part of its launch into the UK & EMEA markets.
The company will join members of the global association community in Vienna on 2-4 May, where it will look to share the product and gain valuable feedback ahead of its UK & EMEA launch at IMEX in May.
The partnership is the first of a number of relationships CadmiumCD is forging across the international meetings and events industry. Already, the brand has earned the endorsement of PCMA, MPI, Experient, GES and ASI.
In tandem with this expansion, long-time event professional, Nick Paul, joins CadmiumCD as commercial director for the UK/EU markets, bringing nearly 20 years of experience to the team.
“We’re keen to engage with meeting planners as early as possible and a big part of our market entry is to listen to association meeting planners, and share with them how our software can make their lives easier, and create a more pleasant experience for their delegates,” comments Nick. “We want to support this part of the industry and there is no better way to do so that working with our colleagues at Associations World Congress.”
CadmiumCD’s expansion follows wide international recognition for the company’s software. The product, created by event professionals from the perspective of the delegate, allows meeting professionals to easily manage their events, delegates, speakers and team, through an easy to use, cloud based system.
The brand continues to gain recognition through a number of accolades from the Event Technology Awards program, 2016 Eventex Awards and IBTM World’s 2016 Technology and Innovation Watch. It also recently received international business recognition when it was named one of Inc. Magazine’s 5000 fastest growing companies.
“Our success as a business is built around the fact that we listened first and then developed the right products for the industry. It’s a strategy we’re repeating as we expand our reach globally. We’re therefore delighted to be working with the Associations World Congress, as the first of many partners we have in the UK & EMEA region,” commented Michelle Wyatt, owner and founder of CadmiumCD. “We look forward to making life easier and more efficient for meeting professionals to manage their event in these markets.”