Savoy Place reports ‘unprecedented levels’ of repeat business

Savoy Place has reported ‘unprecedented levels’ of repeat business this year, with more than 50% of confirmed events for 2017 made up of returning clients.

Since re-opening after a two-year £30m renovation, the venue has continued to meet the increasing and innovative demands from clients, which has seen investments in digital AV upgrades and new colleague appointments.

As London’s leading venue for STEM events (Science, Technology, Engineering and Mathematics), returning clients to IET London: Savoy Place including Accenture, BT, IBM, MarkLogic, National Grid, Siemens and Skanska have become accustomed to utilising the venues 500MB bandwidth, available up to 2GB capacity, and digital exhibits within their events.

More than 2,000 events and 75,000 delegates were hosted at Savoy Place in 2016, this accounted for a 145% increase in F&B sales, as well as the addition of staff to the sales, direct marketing, and Digital AV content teams.

Sean Spencer, head of venues and facilities at IET Venues commented: “The volume of engineering and technology business returning this year is just reward for the hard work and commitment of the team, and has cemented our position as London’s premier venue for technology driven events. We’ve made the conscious effort to connect our clients before, during and after their events, through support with branding, AV and digital streaming. Our ability to monitor and supply these additional items without any extra cost has been well received. We’ll continue to invest in the venue and our clients’ needs as they carry on evolving.”

Martin Fullard

Author

Martin Fullard

Martin Fullard: journalist, presenter, producer. Martin is the Deputy Editor at Conference News and Conference & Meetings World magazines. He leads the digital channels on Mash Media’s Conference Division as well as heading up Mash TV. He is formerly a web editor at a national newspaper in the Middle East and motoring journalist.

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