Guinness World Records has relaunched its staff engagement and teambuilding portfolio, under the brand name Engage.
The company says teams everywhere can take the opportunity to become Guinness World Records title holders via events now delivered by an in-house team.
“Companies around the world have turned to us for teambuilding and staff engagement experiences that give people the chance to achieve something really amazing,” Louise Toms, attractions development manager who heads up the in-house team for Engage, tells CN.
“A Guinness World Records title attempt really gets people’s adrenalin going and emotions running high. This means people remember our teambuilding events long after the last lanyard has been binned.
“We believe taking delivery of the events back in-house is an opportunity for us to build on the success we’ve had, while giving clients the assurance that the service they receive will always be world-class.”
Industry association EVCOM raised money for charity, before Christmas 2016, by breaking a Guinness World Records™ title. Guests at the EVCOM Live Awards at Supernova London took part in the largest group of people doing ‘jazz hands’.