Brum ambassadors help secure four association conferences for ICC

The International Convention Centre (ICC) Birmingham has secured four international associations conferences thanks to the city’s academic, professional and corporate ambassadors.

The new batch of annual conference wins will take place from August 2018 through to August 2020. 

The ICC works in partnership with Meet Birmingham to leverage the city as a conference host through their ambassador programme.

The ambassadors are leaders in their industry and active members of associations and professional bodies relating to their own field of expertise.

The new wins include the 12th European Conference on Silicon Carbide and Related Materials (ECSCRM) 2018; the 2019 CIRP General Assembly for The International Academy for Production Engineering; The International Association of Forensic Toxicologists (TIAFT) 2019 Annual Meeting and the 21st Congress of the International Society for Burns (ISBI) in 2020. All the conferences will take place at the ICC.

Sales director of the ICC, James Elston says he is “delighted” to be welcoming so many international associations to Birmingham.

“The city is in the process of a huge transformation which will be coming to fruition in the next couple of years, and over 2,600 delegates visiting these conferences will get to take advantage of everything our thriving city has to offer,” Elston adds.

Linda Best, association account director for the ICC, who was instrumental in securing the four contracts, says: “The Birmingham ambassadors are passionate advocates for the city, with their support, we can really showcase Birmingham as the global events destination it deserves to be.”

Dr Simon Elliott, consultant forensic toxicologist, MD at Forensics Ltd (Alere Forensics), who played a pivotal role in bringing TIAFT 2019 to the ICC, adds: “I have no doubt we have chosen the right venue. I am very proud to have played a part in bringing our 57th Annual meeting to our wonderful city and I truly believe my colleagues who will travel from all corners of the globe will enjoy their time in Birmingham.”

Emma Gray, director of marketing and communications for Meet Birmingham says that Birmigham is the UK’s most popular conferencing destination outside the capital. “The fact that so many international associations are choosing to bring their events here is testament to how much the city is currently thriving following an ongoing period of investment.

“These latest wins demonstrate the importance of our Birmingham ambassadors programme – an initiative bringing together the city’s leading academic figures with the private sector – and its role in attracting key conferences to the region.”

Paul Colston


Paul Colston

Managing Editor, Conference News & Conference & Meetings World.

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