The first EVCOMFerence Bitesize attracted over 80 events and communication professionals to the ‘Innovation in Communication’ event at The Brewery in London, 11 January.
A range of speakers and topics provided insights and ideas on how to use technology and clear strategic thinking to work smarter against an unpredictable outlook for 2017.
Caspar Berry’s keynote used the game of poker to illustrate why we need to embrace managed risks to achieve objectives in our business lives, and why failure is an essential part of success. Adam Waters’ look ahead to 2017 suggested comms professionals probably don’t need Twitter and millennials are more diverse than everybody else thinks.
Tereza Urbankova head of internal communications, corporate affairs at Amec Foster Wheeler joined a panel session on practical action and Rachel Ley, head of EVCOM’s Professional Development Committee said: “It was hugely refreshing to gain such relevant perspectives from outside of our immediate industry sphere. All of the speakers stimulated our thinking towards embracing change and grabbing future opportunities.”
Steve Garvey, EVCOM CEO, added: “EVCOMference Bitesize relaunched the association’s conference in a new, accessible format for live event, film and digital communication professionals. Members told us they wanted an industry update and networking opportunity they could fit in to their busy schedules.”
Garvey promised the association would schedule another conference in the summer and maintain the focus on helping members be more successful.