Alderley Park Conference Centre has joined the Hotel Booking Agents Association (HBAA) after opening 18 month ago.
Membership of the HBAA requires introduction and approval by existing members including comprising both agencies and venues.
The quality assurance afforded by membership means that large corporate booking agencies invariably turn to HBAA venues first.
Martin Mochan, head of conferencing at Alderley Park said: “We’re incredibly pleased to join the HBAA. Membership conveys a genuine stamp of approval from the leading agencies and venues in the country, evidencing our first-class facilities and personnel here at Alderley Park.
“We pride ourselves on securing repeat business through exemplary customer service and the standards we adhere to, along with the values we hold, mirror those set out in the HBAA code of practice.
“As one of the few member-venues in the North West, we’re already being presented with invaluable networking opportunities and it has cemented our relationships with the UK’s leading booking agencies.”
This latest recognition follows Alderley Park Conference Centre’s acceptance to the Venues of Excellence consortium late last year , and signifies the facility’s growing reputation as an international destination of choice in the conferencing sector.
The venue has hosted a number of leading corporate events in the last few months and is situated in 400 acres of breath-taking Cheshire parkland, boasting a 233-capacity auditorium and full suite of video conferencing and networking facilities.