RS Components has recently launched their roadshow 35-tonne exhibition truck in partnership with full service agency drp. Divisions drpexhibition, drpevents, drpvideo and drpdigital have worked together collaboratively to design, create and execute the most interactive, tech-filled and transportable exhibition around.
The official opening of the RS Components Truck “It’s On” was hosted in London at the Arc Burlington Danes Academy on the 19 September. Using their products to create interactive activities, the truck promotes technology, and STEM (Science, Technology, Engineering and Mathematics) subjects. In addition to client sites the truck is visiting trade exhibitions, universities, colleges, schools and community events. In total there will be 45 installations of the truck over a 12 month period, at approximately 10 different exhibitions, such as Electronica in Germany, and various other locations.
James Howarth, head of product management in Northern Europe, said: “We wanted to put RS on the map – literally – and increase our visibility in the market among people from all walks of life. We’d like customers to come to us, but we understand it’s hard for them to spare time away from their workplaces, so this truck means we can bring RS to them. Our highly interactive displays and educational programme supports learning in STEM subjects, helping us capture the engineers and customers of the future too.”
The truck was sourced and built in Holland, and the design, art work, and digital content was all developed and produced at drp’s midlands production facilities. The drpteam worked to create a live experience within the truck that showcases exciting technology and trends. Visitors are taken through six interactive environments: Design, Build, Maintain, Store, RS Pro and Purchase. Each zone incorporates key themes including DesignSpark, Internet of Things, 3D Printing, Robotics, RS Pro, Health & Safety, Tooling, New Products and Innovation, and Raspberry Pi. The entire solution is ran on 19 Raspberry Pi’s powers the whole interactive vehicle with satellite internet connection. – ITS ON –
Ed Vickery, head of drpexhibition said: “It was a fantastic opportunity to be involved in creating such a ground breaking experience. Technology means an awful lot to us as a business, especially when it comes to innovation and having the all of the right teams working on a solution altogether. The result certainly proved how much we can achieve in a tight timescale and without compromising the overall customer experience.”