Full Circle Events build Food Matters Live on film

Full Circle Events has completed the build up for Food Matters Live, which opens today at ExCeL London, and runs between 22-24 November, the build has been one of the most detailed and complex undertaken by the company to date for a show that has grown by 20% since 2015, and it is all on film.

In this, the second year that Full Circle Events has been appointed main contractor to the show, the company’s own shell scheme has been used to deliver seamless graphics by using fabric, which negates any infill between panels, creating a stunning visual appearance. Above this is the lighting grid which makes full use of Full Circle Events LED lighting system. In other areas of the show a bespoke shell scheme has been used to create a different feel, again using a lighting grid system and with flush sockets to create a smooth wall finish.

Sze Wai Wong, service delivery partner at Full Circle Events said: “This has been a really exciting and intense show to build, with different shell construction being used to define different areas, large amounts of fabric being use to create seamless graphics, LED lighting systems, and all of the usual delivery items expected in a show of this quality meant there was military precision during built up. We were so excited by the spectacle this would create in its own right we have created a time lapse video, so everyone can see how a show that we build comes together.”

The show covers 2,600sqm, with over 600 exhibitors 10 feature areas with 1,200sqm of graphics produced and installed and 1,700 linear meters of plain fabric installed.

“The team on site worked tirelessly to deliver the show ready for opening, with the numbers of personnel and all the hi-vis jackets we may have been mistaken for Gru’s Minions,” concluded Wong.

Martin Fullard


Martin Fullard

Martin Fullard: journalist, presenter, producer. Martin is the Deputy Editor at Conference News and Conference & Meetings World magazines. He leads the digital channels on Mash Media’s Conference Division as well as heading up Mash TV. He is formerly a web editor at a national newspaper in the Middle East and motoring journalist.

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