Scotland showcase set to boost European business with 500 meetings in one day

St Andrews in Scotland is hosting a major showcase, 6-7 October, matching 24 of Scotland’s large and small suppliers of event services with the same number of event planners from the UK, France, Germany, Switzerland and Austria.

‘Meet in Scotland’ will feature nearly 500 speed appointments in one day.

From the Kingsmill Hotel in Inverness, Cameron House on Loch Lomond and Winton House, East Lothian to the Royal College of Surgeons of Edinburgh and the Aberdeen Exhibition and Conference Centre, the Scottish venues and suppliers will be highlighting their unique hospitality services to top European agencies who are responsible for buying and organising conferences and incentive travel throughout the world.

Amanda Ferguson, senior marketing manager, UK & Europe, at VisitScotland’s Business Events team, says: “Europe is an incredibly important market for Scotland’s conference, meetings and events business. Bringing together suppliers and buyers of business events services in the wonderful surroundings of St Andrews is a great opportunity both to gain access to millions of pounds worth of potential business for Scotland, but also to showcase our worldwide reputation for hospitality.

“With competition for hosting business events increasingly intense, it’s vital we keep Scotland front of mind as the destination of choice for our key markets in the UK, Europe and beyond.”

‘Meet in Scotland’ will take place at Fairmont St Andrews and the Kingsbarns Distillery, St Andrews.

Jane McGee, director of sales and marketing at Fairmont St Andrews adds: “We’re delighted to host this year’s Meet in Scotland at Fairmont St Andrews. It’s an ideal time for buyers to experience both our newly-refurbished world-class facilities, the and also spend time in The Home of Golf during the Alfred Dunhill Links Golf Championships, which are also taking place here this week. We hope our guests will enjoy some great business meetings but also create some fond memories of their time in St Andrews and beyond.”

The meeting planners will also have the opportunity to travel further afield in Scotland via a choice of familiarisation trips that will take in some of Scotland’s key event destinations including Stirling, Glasgow, Dundee, Aberdeen and Edinburgh.

Paul Colston

Author

Paul Colston

Managing Editor, Conference News & Conference & Meetings World.

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