4 tips to transform your venue

By Reg Evans, MD of Evans Audio Visual Staging

 Whether you’re hosting a corporate conference, concert or product launch, all great events are born from having a team that can deliver your vision.

From wowing your guests with state-of-the-art AV, to creating show-stopping props and set design, ensuring your event stands out is vital.

Now more than ever, organisers are looking beyond traditional venues to transform raw spaces and blank canvas settings, creating a unique experience for guests.

We all know that the ‘perfect venue’ can be hard to find, so having the option to turn a blank canvas space into your dream setting is a viable alternative.

Make an entrance

Dressing the entrance of your event, or creating a physical access point for people to walk through enables you to wow guests on arrival. Installing a red carpet or creating a bespoke themed entrance makes your attendees feel special, and grabs their attention from the start.

Draped in style

A set made out of soft materials, or a ‘soft set’, is a great way to easily transform a venue for a glamorous event. Fabrics such as Star Cloth, Red Velour and Gold Lamé enable you to create a plush feel on a reasonable budget. Star Cloth can be suspended on a free standing structure, or from the venue’s rigging, mitigating the need for organisers to install complex structures around the room.

Centre stage

A great way to add interest to your event is by adding to the stage. Modular stage components come in rectangular or square sections, adding a curved edge makes for a more interesting platform. Most curves require a bespoke build, although we stock sections of curved stage up to 15m wide, but remember… curves cost! Creating different levels on your stage generates movement, this is no more expensive and it can really enhance the look of your event.

A striking backdrop

Scenic artists can beautifully transform a flat set with a flick of a paint brush, enabling you to create a stunning backdrop which matches the theme of your event. Using different textures and fabrics such as silk and print allows you to create a totally different look and feel.

Established in 1986, Evans Audio Visual Staging has been the bridge between brands creative concepts and live event productions, providing scenic and technical elements to many multi-national events.

Martin Fullard

Martin Fullard: journalist, presenter, producer. Martin is the Deputy Editor at Conference News and Conference & Meetings World magazines. He leads the digital channels on Mash Media’s Conference Division as well as heading up Mash TV. He is formerly a web editor at a national newspaper in the Middle East and motoring journalist.

Martin Fullard

Author

Martin Fullard

Martin Fullard: journalist, presenter, producer. Martin is the Deputy Editor at Conference News and Conference & Meetings World magazines. He leads the digital channels on Mash Media’s Conference Division as well as heading up Mash TV. He is formerly a web editor at a national newspaper in the Middle East and motoring journalist.

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