World Obesity Federation’s Healthy Venue campaign recognised by Industry Initiative

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The Healthy Venue Award, run by the World Obesity Federation, has become the latest recipient of the ‘Industry Initiative’ accolade from Mash Media. The Healthy Venue accreditation is designed to encourage venues around the world to create a positive impact by supporting organisers, delegates, and their staff, to minimise the negative health impacts often associated with attending events, and help them to make healthier choices.

World Obesity, which represents around 30,000 obesity professionals from 50 countries, launched the Healthy Venue Award last year, with the SECC going on to be the first recipient of the Silver award and the Vancouver Convention Centre attaining Bronze accreditation.

The Industry Initiative was launched last month and has already awarded its accolade to the Sticky Wicket initiative. The Healthy Venues initiative is the latest recipient in what Mash Media sees as an inexhaustible number of industry initiatives worthy of recognition taking place across the industry.

Chris Trimmer, chief executive, World Obesity, said of the Healthy Venue Award: “Our ambition is to continue to grow the amount of venues signing up to the initiative; for every venue that does, we reach hundreds of thousands of people every year. These venues are inspiring people to make healthier food and lifestyle choices, to be more curious on the nutritional content of their meals, but to also drink more water, use more active means of transport and in general enjoy a healthier lifestyle while attending events.”

“World Obesity’s Healthy Venue Award is exactly why we launched the Industry Initiative. It’s an example of how this industry can touch millions of people and effect their lives positively,” commented Jamie Wallis, creative director, Mash Media. “We’ll do everything we can to support them and others around the industry doing great things.”

Paul Colston

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Paul Colston

Managing Editor, Conference News & Conference & Meetings World.

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