Integrated communications agency drp on Thursday celebrated the opening of its new building expansion with a day of tours and thought leadership sessions followed by an extravagant party.
The event, billed as drpBIGtalk, offered existing and prospective clients an opportunity to explore in-depth what goes on behind the scenes at the UK’s biggest communications agency, and learn more about the multiple services on offer.
The 4.2 acre site on Worcestershire’s Ikon Trading Estate is the largest corporate creative production facility of its kind in the UK.
The evening began with an address from one of Europe’s most renowned speakers, David Meade, followed by sustainability expert Samantha Wilson. Other speakers included Dr Elling Hamso, a leading authority on managing ROI in the events sector, Steve Feeney, who built a multi-million pound finance business using SEO, and Richard Hollis, an expert in cyber data security. The day concluded with an evening drinks reception and tours of the facilities, before street food, drinks stations, interactivity, competitions, and entertainment.
Callum Gill, head of insight and innovation at drp, said: “Over the past few years we’ve recognised the need to not only to maintain our excellent creative and technical delivery of communications projects, but also to provide analysis, insight and justification for the solutions we put forward.
“With our own dedicated insight and innovation team, we’re able to harness our experience working with some of the world’s best-known brands as well as our team’s insight into the latest and greatest technology available and put it to good use for our clients.
“The ‘drpBIGtalk’ is the latest in a series of thought leadership events we have been running with clients that has allowed us to share this insight, as well as our thoughts on how the industry will develop over the coming years. From my perspective, any brand, agency or organisation that doesn’t have one eye on the future probably won’t be around to see it.”
The agency has doubled its office space and capacity which now includes eight fully equipped editing suites, three state-of-the-art studios, digital innovation labs, a dedicated print facility, 3D projection cinema, construction centre, contemporary design suite and fresh new additions ‘The Park’ and Studio 3.