IBTM World 2016 – association buyers join the club

My Association | My Club is to return as part of this year’s association programme for hosted buyers attending ibtm world 2016.

The global meetings and events industry event, ibtm world, has upgraded the purpose of the club to give the space and freedom for buyers to choose their own itinerary and industry experience at this year’s event ,which takes place in Barcelona from 29 November – 1 December.

Graeme Barnett, event director ibtm world, said: “Our latest research among association buyers tells us that having the flexibility to divide their time between appointments, education and networking is their preference. We asked for more feedback since the launch of the club in 2014 and now it’s got a new look and feel to it – focused on peer-to-peer contact and networking.”

My Association | My Club will offer a personalised approach with the choice of a fully-hosted or semi-hosted programme, with either complimentary travel and accommodation, or just the ability to make their own arrangements but take part in the pre-scheduled appointment system and every other aspect of the exhibition.

Every association buyer can participate in networking events, some of them personalised to their sector including the new Associations Connect (previously called ICCA Personal Connections) specifically aimed at peer-to-peer engagement.

Emily King

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Emily King

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