Worcestershire-based agency drp has won a new contract with Fiat Chrysler Automobiles (FCA). This new relationship will see drp as one of the international automotive company’s preferred suppliers to produce internal product launch training.
FCA creates automobiles such as Alfa Romeo, Jeep, Fiat 500, and Chrysler.
drp and FCA have signed a contract involving two projects, both won following a tendering process. The new contract will draw upon all of drp’s creative services across the business and utilise the agency’s experience in digital, motion graphics, experiential, events and exhibition.
Group creative director and drp board director Richard Hingley, said: “FCA are creating some of the most innovative and well-known cars in the world. We are really excited to be working with such an influential company in the automotive sector, and have the opportunity to make an impact across their dealerships.
“We hope this will be the start of an ongoing relationship with FCA, and we feel very privileged to be a part of their inspiring product experiences before they are launched to the public.”