New platform means organisers can manage merchandise sales in minutes

Organisers will be able to order and manage merchandise for their events in minutes through a new Eventbrite platform, using Teespring.

The partners claim their new platform can provide additional revenue stream for organisers and that it does away with the need to wait on clothes shops or the manufacturing and logistics chain.

Eventbrite Spectrum claims to simplify the process of designing and manufacturing event merchandise and is the first e-commerce integration built on Eventbrite’s third-party API platform.

“With the addition of e-commerce and apparel design technology from Teespring, we’re thrilled to not only give our customers a new way to connect with their attendees, but also offer them a valuable opportunity to earn additional revenue,” said Dylan Serota, head of platform at Eventbrite.

Robert Chatwani, chief marketing and revenue officer of Teespring added: “Just like Eventbrite helps you create live events, Teespring lets anyone turn their passion into a great product, with no risk or upfront investment. It’s a great fit, and we’re very excited to partner with Eventbrite.”

Eventbrite processes about 2m tickets per week and hosted more than 2m events in 2015.

Paul Colston

Author

Paul Colston

Managing Editor, Conference News & Conference & Meetings World.

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