How to ruin your livestream

By Kev Price, CEO of Reframed.tv

Just follow the six simple steps of our sarcastic guide below to ensure your livestream is a complete and utter failure. Or, if you want to improve your livestreaming efforts, do the exact opposite.

1. Don’t use a hashtag

First things first. Make sure it’s really hard to find the livestream on social media because no one will ever think to search for it there. This will guarantee it’s really difficult to have a joined up conversation.

2. Use poor quality cameras and a bad Wi-Fi signal

Should anyone manage to find your stream, make sure it looks like it’s been filmed with a potato and buffers every few minutes. For extra fun, try using a bad camera angle and terrible sound.

3. Don’t inform your speakers

Sneaky people might ask the speakers at your event where to find the livestream. The last thing you want is your speakers’ social media community of thousands catching wind of the URL. So, it’s best to keep them in the dark on the whole thing.

4. Never share your livestream link before the event

Ensuring your livestream is invisible to the public is guaranteed to waste your money more efficiently. Don’t give the game away by including links to the livestream on pre-event communications or you’ll run the risk of people seeing what you’re trying to do.

5. Don’t share the livestream link during the event

If you must tweet during your event, do it in an obscure way so people can’t understand what you’re up to. Whatever you do, DO NOT direct people to the stream.

6. Never share it after the event

You’ve successfully reached the end of your event with no one watching your stream. Now, it’s vital you never share a link to it again. That way the event stream can gather digital dust, further proving the point that the whole thing was a complete waste of money and time in the first place.

BONUS PRO TIP: Make your livestream private once the event finishes so no one can watch it again.

Reframed.tv syncs tweets to your livestream, increasing engagement, boosting sales and building a community around your event.

ConferenceNews Guest Author

Conference News hosts great guests on its pages. Our Blog section is the collection of the best opinions in the UK and international events industry.

ConferenceNews Guest Author

Author

ConferenceNews Guest Author

Conference News hosts great guests on its pages. Our Blog section is the collection of the best opinions in the UK and international events industry.

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