London City Selection (LCS), the venue marketing consortium, hosted its annual agents’ fam trip (4-5 March) with record numbers attending. The weekend’s theme was inspired by Sherlock Holmes: ‘The Curious Incident of London City Selection’.
The event attracted 30 agents, including Vista, Inntel and Venue Search London, to take part in a series of challenges at member venues across the City. Challenges throughout the weekend were organised by Right Angle Events, and saw agents dusting items for criminal prints, along with a number of other forensic activities in keeping with the theme.
The weekend began with an evening reception at One Moorgate Place where agents were given clues from LCS venues before being transported by Route Master bus for the first of a two-night stay at member hotels. This was followed by breakfast at Sadler’s Wells and a series of challenges around the City.
A lunch stop was provided at the Barbican, and the day concluded with a drinks reception and gala dinner at The HAC, where winning teams were announced.
Oliver Hargreaves, chair of London City Selection, said: “Every year the fam weekend is really fun and has become a key event in the calendar for many agencies. This year we’ve had a record turnout and the creative theme developed by our team building partners, Right Angle Events, has once again sparked the imagination of agents involved. It’s great to see new faces from familiar companies joining in as The City of London is changing rapidly and is becoming a destination in its own right. The fam weekend is a great way to get to know the area and our member venues.”