The Institute of Event Management, which has set its sights on developing and supporting over 100,000 professional events managers across the UK, will highlight the challenges it is facing in becoming “member ready” in a session at International Confex, at London’s Olympia on 3 March.
Despite gaining recognition in the industry, including from the new All Party Parliamentary Group for Events chair, James Heappey MP, the IEM executive board chair Susan Spibey admits the fledgling institute facings a funding challenge.
“UK Events Week organisers, Confex and the Event Production Show are challenging the events industry to ‘shape’ its future,” Spibey says. “The fledgling IEM is now in place to deliver the recognition which event professionals seek, but the challenge is funding development of the qualification framework and accreditation process, developing the career pathways and preparing the body of knowledge.
“Event industry employers and organisations, including those from government, who think there is no value in having a professional body, will benefit from this session which gives an opportunity to hear from professionals in other sectors about the benefits of recognition and the support provided to them in their own respective fields.
“IEM board members are fully committed to ensuring that the Institute gets off the ground this year, all set to tackle the myriad challenges involved in developing universally-recognised professional standards.”
The one-hour IEM session is set for 3pm in the Olympia Room, and has been planned as part of the UK Events Week programme. The session is designed to raise awareness of professional recognition in the events industry, with a panel representing the Chartered bodies of Marketing, Personnel Development, Public Relations, and Purchasing and Supply, plus the Institution of Occupational Safety and Health.
“All of these sectors impact on the successful delivery of “events”, says Bob Ferneyhough FCIPD, “Be they meetings, congresses, exhibitions, outdoor events or festivals, the professional bodies are keen to see the Institute of Event Management live, and are ready to work with the IEM for mutual benefit.”
The institute notes that the UK produces 5,000 graduates in event management annually, with about 20 % coming from overseas. “With the IEM in place, the UK can position itself as the global leader in professional recognition of a sector which provides enormous economic impact,” an IEM statement says.
“European event organisers have already expressed interest in working with the IEM as there is no equivalent in other European countries.”
Click on link to sign up for the IEM ‘Recognising Professionals’ Olympia Room session.