Church House unveils new ‘Westminster’ identity

Church House Conference Centre has changed its brand identity to ‘Church House Westminster’.

The rebrand forms part of a strategic plan as the venue looks to the future and its investment in the technical facilities of its larger rooms.

Church House Westminster worked with design agency Deep on the rebrand which includes a new logo, a redesign of all marketing materials and the launch of a new website.

The new logo is inspired by the venue’s domed Assembly Hall and black and gold colour scheme.

General manager Robin Parker said: “The rebrand is a milestone in the venue’s history. It highlights that we are no longer just a conference centre but a venue that can host a variety of events, from product launches and exhibitions to national consumer events and large award dinners. We wanted our new name to reflect not only this but also our location in the heart of London.”

Church House Westminster is an AIM Gold accredited venue, and a frequent winner of the BDRC Gold Standard. Further significant investment in the venue’s AV capabilities is being planned for later in the year.

Parker added: “London is an exciting place to hold events and we are experiencing strong growth as more people want to be in the heart of the capital. By positioning ourselves strongly we can capitalise on our success and continue to develop over the years ahead.”

Paul Colston

Author

Paul Colston

Managing Editor, Conference News & Conference & Meetings World.

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