BT announced as headline partner of International Festival for Business 2016

The International Festival for Business 2016 (IFB2016) unveiled BT as a major headline partner at an event hosted at 11 Downing Street, 2 February.

The announcement was made during an event hosted by IFB2016 and Chancellor of the Exchequer George Osborne, attended by political and business figures from more than 50 major UK international markets.

The partnership between BT and IFB2016 builds on the relationship forged when the communications giant supported the inaugural International Festival for Business in 2014.

Graham Sutherland, CEO of BT Business, said: “BT is proud to be a lead partner for the International Festival for Business 2016. The event provides the perfect opportunity for businesses of all sizes to network, learn and explore how they can grow their business at home and abroad.”

BT joins HSBC as a lead partner in IFB2016, the biggest event of its kind in the world this year.

Backed by HM Government and delivered in partnership with UK Trade & Investment and the GREAT Britain campaign, the festival is set to create opportunities for UK businesses to do international deals and for overseas buyers to invest in the best Britain has to offer.

Max Steinberg CBE, chair of IFB2016, said: “The partnership with BT is a powerful endorsement and continues their support from the 2014 Festival. BT is a natural partner for the world’s biggest business festival and we are delighted to welcome them back.”

Taking place in Liverpool 13 June – 1 July , IFB2016 is a global marketplace with a proven track record – more than £280m worth of export deals and overseas investment was secured as a result the inaugural festival, the organisers claim. They expect 30,000 delegates to attend IFB2016, including delegations from 100 countries.

As well as backing IFB2016, BT has announced its sponsorship of one of the festival’s flagship events: ACCELERATE 2016, which is a one-day event to inspire young businesses and young people to reach their potential.

BT joins HSBC as a festival partner and festival supporters ARUP, DLA Piper, DONG Energy, Heathrow, PwC, Siemens and Virgin Trains.

Paul Colston

Author

Paul Colston

Managing Editor, Conference News & Conference & Meetings World.

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