International Confex’s Ideas Factory environment will be most visible at this year’s show through another exceptional programme of education.
The content has been curated to deliver advice and information immediately relevant to the event organiser of 2016, addressing subjects such as security, technology, audience profiling and governance, all amid a series of live examples and speakers from within and outside of the events industry.
The programme will also look to the future and provide new ideas across operational, technological, venue and catering streams.
“Our visitors see huge value in our educational programme and we’re once again delighted to produce a programme of unique, relevant and inspirational content that will inspire our visitors with new ideas,” says events director Liz Agostini. “We’ve bringing in speakers from outside the events industry and seeing what we can learn and share with other markets and sectors that also care about creativity, innovation and communication.”
The Associations Network will lead on the educational content for association meeting buyers and are working in partnership with International Confex to deliver the Association Events Forum on Day One of the show. The partnership delivered over 350 association event planners in 2015, and both parties are keen to exceed this.
“The forum was exceptionally well received last year, the content was strong and relevant, the networking was good, and the delegates all enjoyed the show,” said Damian Hutt, executive director of the Associations Network. “We’ll be working very closely with Confex again to create great content.”
For organisers looking at experiential events and brand activations there will be sessions that look to understand the new Millennial audience, the behavioural trends of delegates in 2016, and how creativity can be captured, enhanced and evaluated in events of the future. All of this will be complemented by two major keynote sessions.
Meanwhile Event Tech 16 will take centre stage in the technology zone, and include sessions from thought leaders. The sessions will be signposted through a partnership with ISES UK Chapter and give information on the most relevant session for organisers.
The EIG group will be conducting the finals of its MyEvent.Vision competition live on stage with the support of its advisory board of leading event personalities.
There will also be sessions on sponsorship, event marketing and operational learning ahead of the 2016 Olympics in Brazil.
Finally, there will be a special session on security and the information and advice event organisers need to run their event positively in the wake of security and terrorism concerns across the world.