Poken, the 360° event platform, has announced a new partnership with International Confex that will see Poken’s Business Match™ event engagement platform used to create an immersive and interactive business match-making and networking experience at the exhibition next March.
International Confex, which is expected to host over 8,000 meetings industry professionals to London Olympia, 2–3 March, for its 2016 edition, will also be ‘going green’ through Poken’s Touch-to-Collect™ digital document distribution technology, designed to alleviate the need for paper brochures at the event.
Poken’s patented technology will be used throughout the event to track meeting success, by enabling participants to record all their networking and meeting interactions with the use of a special interactive USB stick, ensuring accountability and timeliness of meetings.
Poken will also provide a full-featured event mobile app as a supporting tool for individuals to view their personalised agenda and their meeting and networking achievements.
International Confex show director, Liz Agostini, says: “Confex is the perfect place to see new ways of doing business and Poken has technology that can really enhance the meeting experience and make it a little more sustainable. We’re delighted to have Poken showcase this technology at Confex; it’s a nice way to keep business inspiring and interesting”.
Poken’s CEO, Stephane Doutriaux adds: “We are happy that our 360° event platform fits International Confex’s needs in terms of providing a single supplier solution for business networking and engagement. We continue to receive very positive feedback on our approach which sees attendees engaging using multiple technologies, not just mobile apps.”