Scott Taylor, the chief executive of Glasgow City Marketing Bureau (GCMB), has announced he is to step down in the New Year after a decade leading one of Europe’s most successful destination marketing organisations.
Taylor said his team’s efforts had been integral in securing more than £1.2bn worth of conference business and almost 3,500 conferences for the city over the past 10 years. These events included the Commonwealth Games in 2014.
GCMB reported its best ever conference sales for the past financial year (April 2014 to March 2015), confirming 504 new conventions worth £140m, representing a 3% year-on-year increase.
GCMB has confirmed significant major events and conference business to Glasgow until 2022 and is bidding for new business as far out as 2026.
Major conference business includes the 2016 Royal College of Nursing Annual Congress; 2016 International Conference on Drug Therapy in HIV; 2016 and 2017 All Energy Exhibition – the largest renewables event in the UK; 2018 European Congress on Emergency Medicine; 2017 British Association of Urological Surgeons Meeting and the 2022 World Congress of Soil Science. These seven meetings alone will bring nearly 30,000 delegates to Glasgow; boosting the city’s economy by almost £40m.
Taylor said: “I’ve held the chief executive position at Glasgow City Marketing Bureau for the past 10 years and what a decade it has been. The city has gone above and beyond to compete in a market place, which has grown increasingly fierce, in order to stand shoulder to shoulder with other world-leading cities.”
He predicted exciting times ahead for the city and said the strategy would continue to showcase Glasgow’s “winning formula; the city’s world-class research, infrastructure and our shining lights, our ambassadors. It is with these credentials that Glasgow will continue to be one of the most forward-thinking, innovative destinations in Europe”.
Annemarie O’Donnell, chief executive of Glasgow City Council, said: “Scott has led a team which has delivered successes for Glasgow which would have been unthinkable in the past. Glasgow is now Scotland’s fastest growing tourism destination and between now and Scott stepping down at the end of February we will take steps to ensure we have the structures in place to continue Glasgow City Marketing Bureau’s success.”
Taylor has yet to announce his next move.