New senior agency appointments at Ashfield and BCD

Two leading agencies have announced key personnel appointments, with Ashfield Meetings & Events recruiting Lee-Anne Penn (pictured) as business director.

With 14 years’ event experience specialising in the pharmaceutical, healthcare and life science sectors Penn says she is “excited” to be taking on the role: “The pharmaceutical and healthcare expertise of the agency, and the wider Ashfield Division, is an ideal fit to utilise my knowledge of the industry. I look forward to complementing the strong existing capabilities within the agency.”

The agency’s global MD Nicola Burns adds: “We are delighted to welcome Lee-Anne to the Ashfield Meetings & Events team. Her specialist experience across both event and medical communication agency environments will help position the added value we can offer to our pharmaceutical clients by connecting the excellence across the Ashfield Division.

“Our existing client base is already benefitting from integrated multi-channel experiences that we deliver by working collaboratively with our sister companies.”

Meanwhile, Marc Lammens has joined BCD Meetings & Events as MD of the agency’s EMEA region.

He also joins the global executive team, led by global president, Scott Graf.

Lammens joins BCD after spending the past three years in dual roles. His primary position was as a business director for ABRI (International Business Research Center of VU University), where he was accountable for business development and partnerships with multinational companies. During this time he also worked as a consultant focusing on designing and implementing organisational and operational improvements for companies. Previously, Lammnes had a 14-year career at KLM where he held several VP roles in sales, marketing and operations’ strategies.

Paul Colston

Author

Paul Colston

Managing Editor, Conference News & Conference & Meetings World.

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