M By Montcalm opening draws a crowd in Shoreditch

An event organiser hosted its clients to a sneak preview of a new hotel in the heart of London.
Grass Roots Meetings & Events brought together more than 50 industry professionals to celebrate the recent opening of the M By Montcalm on City Road, Shoreditch, in London.
The event provided attendees the opportunity to be the first to view the new super-tech hotel and its meeting spaces in one of London’s most dynamic districts.
The venue boasts a dedicated events team who are working with intelligent design and flexible spaces in one of the most technologically advanced spaces within London.
Vickie Naidu, events organiser at the Energy Institute said: “Our attendance here is a key part of our working relationship with Grass Roots. They continually seek out new venues, destinations and creative event ideas for us, ensuring our face-to-face communications is relevant and engaging for each and every audience. The M By Montcalm is a real gem, it is my first time on-site here and I am impressed not just by the quality of the venue but also the attention to detail and service level demonstrated by the event facing staff.”
Savva Hadji Savva, commercial director at Grass Roots Meetings & Events said: “Those attending the evening really had a taste of what an innovative venue it is. The technology and space on offer here is unique so to be able to give our clients the opportunity to learn about a venue where technology, finance, the arts and corporates meet in the heart of London, is a real positive for us. It was an opportunity to develop relationships and network with a range of clients including those from the banking, energy and professional services sectors.”
Jonathan White, managing director of Workham Hotels, representing M By Montcalm, said: “It was great to see so many attendees at the event and an excellent opportunity for us to showcase our capabilities in hosting conferences, meetings and events here. Only Grass Roots can gather such a fantastic range of delegates for a first viewing of what M By Montcalm has to offer when it comes to our meetings and event capabilities.”
The company is also set to open a Finsbury Square property in London later this year.

John Keenan

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John Keenan

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