Bookings ahead of schedule at Vox and up 43% at The Link

The Link Hotel, part of imago’s portfolio of venues, has seen corporate bookings increase by an incredible 43%.

The Loughborough-based AA three star rated venue management says ‘affordability’ is one of the main factors behind the growth in business.

The Link Hotel, which offers 94 ensuite rooms, has six training and meeting rooms of its own, as well as being part of the wider imago conference venue brand.

Emma Boynton, head of sales and marketing at imago, comments: “The Link is a highly versatile venue. More and more people are discovering the benefits and we hope to see The Link’s success continue.”

Meanwhile, with a couple of months’ to go until opening, the Vox conference centre, located in Resorts World Birmingham (pictured), has announced that it is over half way to achieving its first year rental target and on track for a successful year in stand-alone banqueting.
Able to accommodate any type of event – from a small meetings to a banquet for 850 or a conference for 900 delegates – the Vox has been designed with five fully flexible halls. This week has seen the installation of sky fold walls.

Vox sales director James Elston says: “The sky fold walls are a fantastic investment as it means we can completely change the size of a room in just 15 minutes, doubling, tripling or halving capacity to suit the clients’ needs. Due to the technology used, the walls are tucked away neatly in the ceiling so they are not only giving the room a seamless appearance but they are not taking up valuable floor space either.”

“We have been giving hard hat tours to potential clients, but it’s difficult for people to visualise just how spectacular the space is going to be when it has essentially been a building site. But now we’re reaching the closing stages the venue is really taking shape and clients can see how fantastic it will be for their event. We’re extremely pleased with what we’ve achieved against budget so far and are confident that once the venue is completed and people can see it in all its glory our bookings will exceed the budget further.”

Paul Colston

Author

Paul Colston

Managing Editor, Conference News & Conference & Meetings World.

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