The Scottish Exhibition and Conference Centre in Glasgow (SECC) has forged new partnerships with the International Corporate Event (ICE) Awards and the Event Marketing Association (EMA), a not-for-profit association exclusively for in-house corporate event planners and marketers.
The moves are part of the venue’s strategy in forging stronger links with the corporate event community.
The SECC is now a Gold Patron of the EMA.
“This is a sector we take incredibly seriously and we’re looking to continue the growth of our domestic and international business with brands and corporates,” says Kathleen Warden (pictured), director of conference sales at the SECC. “We believe heavily in a partnership approach and, through the ICE Awards and the EMA, we can do our bit to reward, recognise and forge relationships with in house corporate event planners.”
As part of its partnership for the EMA the SECC will support the organisation’s ambition to grow its development of an EMA cluster in Scotland.
We’re extremely grateful for the support SECC and other major industry bodies are giving us,” says Richard Waddington, chair of the EMA. “EMA is now a successful network in London; we’d now like to spread that network and create business clusters in other major cities around the UK. Working with key stakeholders like SECC will help us get this off the ground.”
The ICE Awards take place 9 July.
The SECC unveils its newly refurbished Loch Suite on the 10 June in front of an invited audience of Scottish based event organisers.