Agency gets fresh to deliver Big Bang event

A creative events agency has snared the contract to deliver the largest science job fare in the country.

The Big Bang Fair highlights career opportunities in engineering and science. It combines theatre shows, interactive workshops and exhibits and careers information.

The Fresh Group’s pitch for the three-year contract kicked off in October 2014.

The firm beat 35 agencies to successfully deliver the shows and will incorporate their joined-up approach with every division working together to include the account team, creative, technical production, film, digital and exhibition management.

Camilla Barker, head of The Big Bang UK Young Scientists & Engineers Fair, said, “We have been incredibly impressed with fresh over the past two years and they have really enhanced the overall delivery of the show. The Big Bang Fair was delivered seamlessly this year, which provided both our visitors and contributors with a great experience. As part of the pitch process for the three-year contract we challenged fresh to come back with creative solutions for evolving the live show layout and experience. We are really impressed with what fresh have proposed to us as they understood our audience well, have the proven ability to deliver successfully, as well as demonstrating the willingness to work with us to ensure the best value for money is achieved without limiting the quality of the experience”.

Laura Taylor, group account director at Fresh, said: “Having delivered The Big Bang Fair for the past two years the entire team at fresh felt very passionate about this project, particularly given the ‘feel-good’ factor of the event, and having built up a great working relationship with the team at EngineeringUK. We are very excited and proud to have been awarded the three-year contract, and the delivery of the project is very much a joined-up approach from across all fresh divisions. The team is really looking forward to working together over the coming years to continue to build on the success of the previous shows.”

John Keenan

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John Keenan

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