The Business Visits & Events Partnership (BVEP) is urging maximum industry engagement into a survey being undertaken on behalf of the Department of Culture Media and Sport (DCMS), into how government can support specific events to help the industry grow.
The BVEP stresses the need for the industry to respond as comprehensively as possible “to seize the opportunity presented by this ground-breaking move from the industry’s sponsoring government department”.
“It is critical that the industry should be responding in large numbers to this very welcome government initiative,” says BVEP Chairman Michael Hirst. “ I urge everyone within the industry, including organisers, destinations and venues, to encourage as many submissions that are appropriate to be made by the extended deadline date.”
The industry’s responses to the All Party Parliamentary Group report last year were rather light to say the least, so more reason to get behind the initiative which is looking to identify events within the UK and those that can be attracted from overseas, that it can support more directly, and ensure they flourish in Britain.
There is also the opportunity to support new and nascent events, which have the potential of becoming sustainable and world-class as well as events which UK organisers can use their creativity and expertise to service internationally. In the initial phase of making submissions, only nominal information about the identified event and what benefit would be gained from extra support is required.
The deadline for engagement has been extended to the 8 December 2014 and the survey link is: www.surveymonkey.com/s/RTXH7JK.
The exercise is part of a larger programme of work currently being undertaken by DCMS to develop a joint strategy to support growth in the events industry both by retaining existing events, and targeting potential new events that would benefit by being hosted in Britain, as well as looking at how events can feed into wider social and economic policies.
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