National Events Month October (NEMO) draws to a close this week following a focus on the Corporate Hospitality and Incentive Travel sector.
These two event sub sectors are worth a combined £2.4bn and embrace events such as Ascot, The Chelsea Flower Show and, more recently The Ryder Cup at Gleneagles.
Incentive travel alone generates £1.2bn a year. This includes motivational travel programmes arranged in the UK by UK companies, as well as inbound international organisations looking to use the UK as a rewarding destination for their incentive programmes.
A finale to National Events Month will be a Celebration Event attended by Tourism Minister Helen Grant on 27 October at the Museum of London, where the Sherlock Holmes exhibition is also being staged until April 2015.
Do you have news for CN? Email: Paul Colston