Cheshire-based international conference and event producer Media 1 Productions has expanded its operations with the opening of a US office in Tucson, Arizona. The office will be managed by Executive Vice-President Dave Cole (pictured).
Cole has 20 years’ experience in AV equipment supply to a wide variety of companies throughout the US, as well as servicing venues across the south Arizona region. He has been a local US partner of Media 1 over a 15-year period.
The new office will support the company’s events in North America, notably in the pharmaceutical and medical conference market.
MD Steve Bindley said: “This was a natural progression, given the amount of work we are doing supporting international clients across the States and Canada. Apart from overcoming some of the time zone issues, it means we can respond faster to customer needs and reduce costs and our carbon footprint associated with transatlantic travel.”
Media 1 has also been investing in its digital offering, introducing new streaming technology to deliver so-called ‘hybrid’ conferences where many delegates can take part in an event from remote locations using webcasts and interactive audience response systems.
“Sometimes it’s just not possible to get all the people in one place at the same time and yet their expertise and participation is needed; this is especially true in the medical conferences world which forms a large part of our business,” Bindley added.
Bindley also said Media 1 was looking to expand in 2015 both by organic growth and through acquisition of smaller independents. “Whether live or online, we put an immense amount of work into detailed planning of each event, hence the need for additional staff to support our growth,” Bindley added.
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