London venues reveal positive event figures

Central Hall Westminster has reported a 53 per cent year-on-year increase in turnover for its 2013/14 financial year.

The venue says the boost in turnover follows a string of high-profile events, including the live televised New Year’s Eve concert and Central Hall’s own ‘Meet The Future’, an interactive conference for senior-level event organisers exploring existing and emerging event technologies. Meet The Future alone generated a 41 per cent rise in the value of enquiries at the venue.
 
The current financial year has resulted in the highest turnover ever recorded by Central Hall, with the boost in profit enabling a complete refurbishment of the basement and conservatory, creating a new event space for up to 1,000 delegates, an upgrade of the entrance lobby and the painting of the outside of the building.
 
LSO St Luke’s, also in London, has reported a 50 per cent increase in year-on-year meetings and events that have added a hospitality or networking element onto the end of them for the period August 2013 to July 2014.
 
The venue has also reported an increase in larger events that span two days, usually with hospitality in between.
 
Sales and Marketing Manager, Victoria Steinitz, says: “We have noticed more people travelling to attend events at the venue, not just from the UK but also from international destinations. For technology events in particular, delegates attend from across the globe meaning their trips are more worthwhile if the event is delivered over consecutive days, almost always with a social element or networking event at the end of day one.”
 
LSO St Luke’s hosted 354 events in the 2013/14 year. Among those, the venue has revealed a 17 per cent increase in award ceremonies and an 11 per cent increase in clients using the venue for filming. Enquiries for the venue were also up in its end of financial year results and between January and August this year LSO St Luke’s has seen a 45 per cent increase in enquiries compared with the same period in 2013.
 
In related South-East news, Hedsor House in Buckinghamshire is to undergo a £1m refurbishment programme with plans to feature up to 13 new bedrooms. The rooms will only be hired on an exclusive basis.
 
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Paul Colston

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Paul Colston

Managing Editor, Conference News & Conference & Meetings World.

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