Zibrant LIVE! is celebrating a host of new client wins six months after its launch, including its appointment as the lead agency on three press launches. The launches will showcase new and facelift products of both the Lexus and Toyota brands.
“This is another exciting win for our team and further underpins our automotive pedigree,” said Fay Sharpe, Managing Director at Zibrant. “We are backed by some of the best creative and innovative producers in the live event sector and see our business as one that has the heritage and experience, while championing the emerging demands of today’s millennial buyers and attendees.”
Other client wins for the new division include Lenovo, Kimal and Herman Miller. The agency is also working on events for Zibrant’s existing roster of clients from the legal, financial and pharmaceutical sectors.
“The event sector is moving at an unprecedented pace due to the advent of technology and our clients want closer engagement with their employees and consumers.Therefore, we have adapted our business model to meet the needs for experiential and creative executions that reinforce brand exposure both on the day of the event and through longer term marketing initiatives,” Sharpe said.
Zibrant LIVE! is overseen by Mark Rose and Alex James and offices are based across the UK in Derby, Milton Keynes and Godalming.
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