Diversified Communications UK has announced the acquisition of Expo Management for an undisclosed sum.
Expo Management organises the Best of Britain & Ireland (BoBI), the biennial Euro Bus Expo exhibition and Coach and Bus Live, all at The NEC, Birmingham.
The company also publishes trade magazines, supported by digital platforms, for the sector.
Domestic travel trade show BoBI is to continue and the former Expo Management MD Mark Griffin, moves to become Group Director for a division within Diversified.
Commenting on the news, Diversified UK’s Carsten Holm says: “It’s great to be welcoming Expo Management to Diversified Communications. We have always been very impressed with the success of Mark’s business, and feel that his personal approach, customer focus and attention to detail is very similar to our own way of doing things.
“With the same team in place and a shared vision, but with the added resources of Diversified, I know the industry will enjoy working with us as much as they have enjoyed working with Expo Management over the years. It already feels like a perfect fit for our business and is a significant development for Diversified’s UK business.”
Griffin said he was proud of what his team have achieved over the last 20 years. “We have some fantastic events and publishing products. Being part of Diversified Communications will give us scale, which is essential nowadays to grow any business, and there are huge opportunities out there in our market.”
Including recent acquisitions and a series of new launches, Diversified UK is a growing business employing over 80 staff.
Best of Britain and Ireland is due to run 11-12 March 2015.
Caption: L-R: Carsten Holm and Mark Griffin
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