Birkenhead-based catering and events company, Pickled Walnut, has attracted new investment in a deal designed to lever nationwide growth for the business.
New investment from Yorkshire-based leisure entrepreneur Jamie Lyne will lead to the creation of an all-encompassing hospitality group including catering, new leisure contracts and venue and event management. The new business also has plans for acquiring its own venues.
The five-figure investment for 50 per cent of the company’s equity is set to create 50 new jobs over the next 12 months, according to existing Director Jamie Anderson (pictured) and his new MD, Jamie Lyne.
Anderson, who continues with responsibility for business development and branding, said: “We have traded Pickled Walnut for seven years now and felt it was time to take on board investment and further expertise to take it to its full potential.”
Lyne added: “We are excited about investing into Pickled Walnut and working to build this exciting, independent businesses into a nationwide player. Pickled Walnut is an attractive proposition because of its quality, brand recognition and reputation in the marketplace.”
The deal also sees other new directors appointed to the board and additional expertise in the industry in the shape of Mark Seymour Mead, MD of food business Stewed!, who will act as Logistics Director.
The other directors in the company are Mark Kershaw, who retains the Operations Director remit, and Simon Ryan, a business and growth expert in the hotel and leisure sector, who is Finance Director.
The Pickled Walnut companies – Pickled Walnut Catering, Pickled Walnut Events, Food@… By Pickled Walnut and Pickle Me Quick – will all operate under the new company.
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